IT’S GAME
Borrowing words from the paranormal “sciences” is kind of fun (with the Halloween season right around the corner). Especially since technology-driven business sometimes gets out of hand and becomes a little spooky. Try these words for impact in your business writings.
Automatism
Sounds like an automation ailment to me. Why not? In the paranormal world, it means an unconscious and spontaneous muscular movement caused by the spirits.
Apparition
Every have a derailed, dormant, disembodied project suddenly rear its ugly head, startling everyone at the conference table?
Oracle
The well-known software company notwithstanding.
Retrocognition
My favorite. Company management folks often find themselves “living in the past.” Unfortunately, they don’t also always recognize the reoccurring business outcomes that ought to feel like a 2-ton Déjà vu.
Teleportation
A way to eliminate shipping costs completely.
Scrying
Ever seen a CEO do this? Scrying is a prophecy in which the fortune-teller predicts the future while staring into a mirror. (Crystal balls with logos are common also.)
IT’S LAME (hall of fame)
Synergy.
